Research shows that listed companies are increasingly using webcasting to communicate on financial markets, because new technologies are redefining the way companies are accessing and analysing information. The use of webinars for investor relations is a catalyst for market performance.
There are several reasons why listed companies are choosing to webcast. For instance, webcasting expands the reach and impact of corporate and financial communication by making public information available instantaneously. Also, webcasting provides higher transparency and visibility to shareholders, investors and analysts. In terms of cost and time, a webcast is a very compelling option when compared to physical events which imply travelling, accommodation, etc.
The Euronext Corporate Services team, jointly with Company Webcast, has run a comprehensive analysis of listed companies in France, the Netherlands, Belgium and Portugal that use webcasting and compared their market performance versus a group of peer companies which do not use webcasting.
Download this research whitepaper to find more information on the significant impact webcasting can have on your market performance.