COVID-19 has changed many aspects of life – and business – forever. Bustling office buildings, productive business trips and well-attended trade shows and council meetings are just a few examples of things that we all took for granted until recently, but the coronavirus pandemic has forced us to reassess how we do things. Welcome to the new normal for working life.
Back to a clean and safe office environment
Most organisations are currently trying to make the necessary preparations so that their employees can return back to work in a safe and hygienic environment. Although many people are gradually starting to spend more time at the office again, things will never be quite the same as before. For example, for the time being at least, there will be no lengthy meetings, and large physical gatherings of people are out of the question. So how can you ensure that you continue to reach your employees and other target groups effectively?
The ideal solution for effective remote communication
Professional webinars are gaining in popularity as an increasing number of companies discover the effectiveness and benefits of interactive webinars to communicate in-depth and/or complex messages. A webinar is easy to arrange and its reach can be extremely targeted. Besides that, a growing number of companies, associations and event organisers are opting for a professional webcast to communicate their messages via a live, hybrid or fully virtual event. Webinars and webcasts hold the viewer’s undivided attention for an average of 58 minutes. Which other online communication medium can offer you that?! Polls, chats and calls-to-action help you gain a much deeper understanding of what matters to your viewers, which in turn opens up new opportunities for you as the sender of the message.
The new way of working
So, will we return to ‘business as usual’ after the coronavirus pandemic is over? It looks as if the current measures that are shaping the new way of working will remain in place for some time to come, but thanks to flexible online solutions, at least there is nothing standing in the way of effective remote communication.
To find out more about Company Webcast’s webinar and webcast solutions, feel free to contact us.